AWS Re:Invent Is Here: Our Five Predictions

Posted by dave on November 11, 2013 Opinion, Chartio

Chartio is attending our second AWS Re:Invent this year. It is a great event for networking, gaining insights on the latest infrastructure trends and of course (it is Vegas) partying.

As a cloud business intelligence player that truly operates in the cloud - access data anywhere there is an Internet connection to look at and manipulate your data - AWS Re:Invent is a big show for us.

We couldn’t resist putting together our top five predictions for the show. Here goes it, our top five:

1) Amazon is Moving Up The Stack - Last year Amazon’s biggest announcement was Redshift, something we are big fans of because it is a data warehouse in the cloud, and completely reinventing the way you can store and manipulate petabytes of data. This year we imagine Amazon will be focused on how business users can make use of the data being stored in Redshift and Amazon RDS. As the cloud becomes more mainstream cloud players will have to move up the stack to remain relevant.

2) AWS Goes Enterprise - We have to agree with Barb Darrow of GigaOm here in the fact that Amazon will likely make a play for enterprise. Wall Street is always watching for this, and honestly in order for the cloud to stay, the enterprise eventually will have to adopt more cloud practices.

3) AWS Re:Invent Is The Developer Playground of The Year - Parties! The amount of parties happening this year is reminescent of the beginnings of SXSW Interactive. Equinix, Eucalyptus, 500 Startups, Portland startups Puppet Labs and Cloudability, Hacker News and even NIKE - are all throwing parties! We expect this to emerge as the conference where developers come to play, and learn a little. How many sessions will you actually attend this year?

4) Expect Fireworks - Although AWS is the number one cloud company, look to Rackspace to make a play this year with their target set on Amazon. We have heard Rackspace may be up to something special. While AWS touts Eucalyptus, Rackspace supports OpenStack. Will there even be a head to head with cloud standards?

5) AWS Continues to Focus on Startups - Although AWS will try to bring forward an enterprise message, we believe startups will stay king. Let’s face it, startups are on the edge of innovation and will forever be AWS’s first and foremost adopters. Although it makes sense to financially embrace enterprises, we don’t think AWS will alienate the startup developer who devours every release. Our other YC friends from Bitnami, Cloudant, PagerDuty and Sematics3 are in attendance, as well as other startups we know and love.

BONUS: We expect AWS to continue lowering their prices to leave everyone in the dust.

Cheers to an awesome AWS Re:Invent. Let’s do this!

Visit Chartio at Booth 914 at the AWS Re:Invent Expo Hall as we demo how easy it is to connect and visualize Redshift and Amazon RDS. Then join us alongside other startups at the second annual Hacker News AWS Re:Invent party on Wednesday, 7:30-9:00 pm at The Bourbon Room.