Hundreds of data tutorials for growing companies

Session count is a record of how many times users visit a website in a given period of time. Read this article to learn how you can best use this metric.

Active users is a metric that counts the unique users who engage with a website or application. Read this article to learn how you can best use this metric.

Customer Lifetime Value tells you how much revenue you can expect from each customer. Read this article to see how you can use LTV to make business decisions.

Feature usage encompasses metrics that tell you how users engage with your product features. Read this article to learn about how to calculate and use these metrics.

Conversion rates are used to track how your users move through their experience with your company. Read this article to learn how to best use this product metric.

Customer acquisition cost (CAC) tells you how efficiently your money is converting into new customers. Learn how to best use this product metric in this article.

There are many metrics that could be used to track a product's economic and engagement health: learn about the ones that are most commonly applied here.

Net Promoter Score, or NPS, is a common way of gauging customer satisfaction. Read this article to learn how to best interpret this product metric.

Website speed can be measured several different ways, providing information that covers different types of performance issues.

Google Analytics is a powerful web analytics tool that allow you to compare across subsets of users. This tutorial will explain how to use segments in Google Analytics, specifically segmenting by device, time and region.